Over the past 4 years my business has changed out of all recognition. The reason for that change is open source software and free (or near free) resources that can be found and leveraged on the Internet. I teach WordPress classes around the country and am expanding my class material to include eCommerce and CRM Continue Reading…
vTiger CRM – The WordPress of Customer Relationship Management?
An Open Source Cloud Based Marketing and Support Engine Having worked with Customer Relationship Management software for over 25 years and spending 3 years developing a system that ultimately sold some 13,000 units, CRM is somewhat close to my heart. Most of the CRM software I sold and supported was commercial software costing around $300 Continue Reading…
Why Email Is the Social Media Marketing “Secret Weapon”
Note: This post is taken from the Studiopress site promoting their new theme but is so interesting, I thought I would share. This is the link to the original post:- I know, it seems weird, right? Email is supposed to be dead. These days it’s all about social networking, mobile marketing, and the latest and greatest hot Continue Reading…
Maximizing Profit through CRM and Networking
Although the term CRM is now synonymous with software it is a concept that has been utilized for decades by companies that operate customer centric policies. It basically involves the processes and methodologies employed in managing the relationships between the company and the customer. Customers are fickle creatures. They want to be looked after, nurtured, and Continue Reading…
WordPress just keeps on growing
According to the latest figures, WordPress now powers 14.7% of the top million websites in the world, up from 8.5%, and the latest data show 22 out of every 100 new active domains in the US are running WordPress. If you’re still running a static HTML website, you’re missing all the benefits of a dynamic Content Driven, Continue Reading…
Google vs Facebook. Will it be the ants that get hurt?
Now that Larry Page has taken back control of Google (much like Steve Jobs did at Apple), the focus seems to be streamlining the whole operation and ‘social networking’. Google has been worried (obsessed??) by Facebook for some time and hasn’t made much of an impact with its own social networking products to date; at Continue Reading…
Effective Marketing for FREE – The Facebook Effect
It seems that the whole world has come to expect everything digital should be free. To a large extent, and for a large proportion of Internet users, digital is pretty much free. Granted, you pay for your Internet connection through your Comcast, Qwest, AT&T cable/DSL services but even then, many people ‘piggy back’ off someone Continue Reading…
Social Media Marketing
There are many differing opinions about how much time you should spend online marketing your business and it is easy to while away the hours thinking you are doing effective marketing. In reality, all too often the hours are spent chatting, drilling down through friends and colleagues Facebook walls and news feeds; tweeting about the Continue Reading…
WordPress Themes
It is important to realize that the 3rd layer of a WordPress website is the ‘Theme’. The 3 layers consist of (1) Database (MySQL), (2) WordPress itself (development environment, dashboard etc.) and (3) the Theme which sits on top and provides the interface that is seen by visitors to the site itself. There are literally Continue Reading…
Should anyone be allowed to own a gun without some gun ownership training?
I was reading an article about an 8 year old boy who took a loaded gun to school (thinking it was a toy gun) and sold it to his friend for $3. A teacher saw this, confiscated the gun and called the police. The parents were arrested. Until yesterday, I had never held a real Continue Reading…